What’s New at Y2L
Yield to Life is a proud supporter of and participant in the Ride of Silence
Yield to Life is a proud supporter of and participant in the Ride of Silence - a national and international ride that will take place on May 19 to honor all fallen cyclists. Please go to www.rideofsilence.org to find out where your local ride will be taking place.
Christopher Thompson was sentenced for five years in prison after he intentionally slammed on his brakes to severely injure two cyclists.
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We wanted to thank all who took the time to write letters to the District Attorney in support of a strict sentence for Christopher Thompson. We received a letter from Mary Hanlon, the District Attorney on the case expressing gratitude for all help the letters provided. She regrets she was not able to personally thank everyone individually so we are passing along her gratitude.
Driving Test
Our Driver's Test that we provide to Driver Education programs is now on our site. Take the test and see how you do! If you would like to get involved in our Driver's Ed programs, please contact us for more information.
Twibbon
Y2L has created a twibbon to show your support. Please click here to add our twibbon to your avatar and help us replace the notion that cyclists are inconveniences or nuisances with the notion that cyclists are LIFE -- Life deserving of a little more time, a little more space, and a lot more respect. http://twibbon.com/join/Yield-to-Life
Follow us on Twitter
Yield to Life is using every avenue to spread the word including Twitter! Please follow us on twitter @ yield2life and get information on our progress and happenings. Also, we have created a #yieldtolife hashtag for twitter so whenever you come across or experience a cycling/safety related issue please follow your twitter post with #Yield to Life to spread the message, raise awareness, and highlight the issue.
2008 School Assembly
David Zabriskie finished his 2008 school assembly program with a productive session with students and teachers alike. We are complying our schedule for 2009 school assembly program.
Affiliations
Yield to Life is now offering club and bike shop affiliations. We already have affiliations in many states and countries around the world. If you have a bike shop or a bike club that would like to partner with us, we would love to hear from you. Please email Jessica at yield2life@gmail.com
Share Your Story
Yield to Life wants to enhance awareness by bringing the issue down to a person level. If you would like to share your personal cyclist/motorist story, please send it to us at yield2life@gmail.com.
Awareness Test
Bravo to "Transport for London." They have come up with an incredible awareness test that makes the very point behind Yield to Life. If you are not looking for cyclists, you won't see them. Take the test and see how you do.
Media Campaign
We want to extend our media campaign to local newspapers. If there is a newspaper in your local area you think would be receptive to our message, please send us an email at yield2life@gmail.com with the name of the paper and the editor, if you happen to know. Also, if there is a motorist/cyclist incident covered in your local paper, please make us aware of the incident and articles so we can to spread the "Yield to Life" message in your area to raise awareness and prevent such tragedies in the future.
Or if you like, you can contact your local editors directly. Here is an example of what one of our supporters, Sergeant Garcia, sent into his local paper to help spread the "Yield to Life" word:
Dear Editor,
I'm writing in the hope of getting our voices heard. To motorist in Indiana: As the warm weather approaches us and more athletes, cyclists in the case of my friends and I take the open road on our bikes to live a healthy and fit life, we ask that you be kind and patient with us on the road. Please remember that we are a LIFE, a Father, a husband, a son, a brother, we have families and friends to come back home to. Yielding to us will probably take a mere minute in getting you to your final destination. We asked that all motorists be considerate and patient. Together we can have a safe spring and summer.Below is a very popular website from Dave Zabriskie (pro cyclist-who was hit by a motorist) David is on a campaign to educate motorist and cyclist on being safe on the road all across America.
http://yieldtolife.org/
Traffic School
Yield to Life is meeting with police departments in Utah and California to speak with traffic police in an attempt to enhance their role in maintaining cyclist safety. We are working on a template that can be used by law enforcement agencies throughout the country.
Radio Spots
Yield to Life has teamed up with the Zero Fatalities campaign to spread our message. David Zabriskie did a radio public service announcement that will air over 100 radio stations that urges motorists to respect the rights of cyclists. We will be working on radio spots in additional markets to spread the message in as many cities as possible. If you have a particular need in your area or have any suggestions along these lines, please let us know.
Trucks
Yield to Life is targeting trucking companies to increase awareness and sensitivity with respect to their role in keeping cyclists safe on the road. If you have a specific company in mind that you feel would benefit from this campaign please contact us.
